Creations By Avalon

Jewelry Inspired by Nature's Wonders

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About Creations By Avalon

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Creations by Avalon is a company solely owned and operated by Holly Merton.  She both designs and creates everything you see!  Some of Holly's earliest memories are raiding the house for bits and bobbles that could be strung and knotted together for jewelry.   She began professionally making and selling her jewelry when she was 16.  The need to create is innate, whether through jewelry, gardening, drawing, singing or writing.  The name "Creations by Avalon" is an ode to her professional origins.  For 8 1/2 years she worked at and managed a bead store by the name of Gifts of Avalon in her home town of Gainesville, FL.  It was during these years that she was exposed to a multitude of different techniques, styles and connections that paved the way for a career doing what she loves.  Holly is married with two fur babies (the kind that meow) and also the caretaker of numerous gardens.  Her love for creation extends into the soil as much as it does into her jewelry.

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Costco is over, a new chapter begins - June 03, 2019

Apologies there isn't much available in my store right now. Now that Costco has ended, I have the time and energy to start teaching jewelry classes again! I have been spending the weeks post Costco both (a) finally getting some sleep and (b) designing new classes and setting up a classroom. If you are interested in joining in the fun, follow my facebook page (link below) that is specifically geared towards my class offerings. As always, thanks so much for your interest!

Ending My Time With Costco - March 11, 2019

Though it has been an amazing opportunity and I have meant many wonderful people, I have decided to end my contract with Costco. Honestly, at the end of the day, I am far too small a business to play on their field. I deeply appreciate the chance they gave me and the platform Costco provided the past several years. I have two more shows to wrap up my time with them. Then? I'm not sure, really... I'll always be making jewelry, but I'm not positive what my outlets will be. Perhaps I'll FINALLY have the shopping cart active on this website for more than 2 or 3 weeks of the year! Unfortunately, said shopping cart is inactive now as I prep for the final shows (both in Florida). Onward!

Fall is Here... And the shopping cart is gone! - September 20, 2018

Ahhhh, the weather is cooling, the leaves are turning, the days grow shorter and I start living in hotels a lot more. The Fall show season is here! When I am on the road, I have to disable the shopping cart. There will be a few times between now and the New Year when I will try to have it activated again, but it's hit and miss. You can still browse the image galleries and write me at with any questions. I will get back to you as soon as I can. Thank you so much for your interest in my work. Have a lovely FALL!!!!